The Dream: Where It All Began
Mihael Travnikar dipl. graf. med. tehn.
Motorsport is in my DNA. As a young boy of seven or eight, I lived for karting. I was fast, competitive, and always fighting for the top spots. However, the high costs of the sport were a barrier my parents couldn’t overcome at the time. Despite that, the passion never faded.
Early Career & Fatherhood
After university, I entered the printing industry, where I spent over three years honing my skills in graphic design and branding for promotional products. During this period, at the age of 25, I experienced life’s greatest milestone—becoming a father. This new responsibility fueled my ambition, leading me to transition into the digital world, where I saw greater opportunities for my family’s future.
A New Chapter: 2019 – Present
By 2019, with my family’s foundation secured, I returned to the agency world to help a colleague expand and refine his web agency. I have been there for six years now, creating high-end digital projects and exceptional designs. Now, at 35, having cleared life’s major hurdles, I am finally ready to pursue my long-dormant dream through New Way Wear. Every design for the brand is hand-drawn by me, blending a decade of graphic expertise with my lifelong passion for cars.
The Entrepreneurial Path & Building Foundations
Seeking a new challenge, a friend and I co-founded our own digital agency. It was a period of immense growth and learning where we successfully navigated the business world until our paths eventually diverged. I briefly continued on my own, but eventually decided to pause and shift my entire focus toward a personal mission: building a home where my daughter could grow up in a stable and nurturing environment.
Our Mission:
Fueling the Next Generation
New Way Wear is more than just a brand; it’s a project with a purpose. My goal is to use this venture to support the karting community in Slovenia so others don’t have to wait as long as I did.
I aim to eventually establish my own racing team, where I can invite young drivers and connect them with industry experts. By providing a more accessible and guided path, I hope to contribute to a future where Slovenia can finally boast its own racetrack and a thriving racing culture.
Get in Touch!
We are always looking for fellow enthusiasts and visionaries to join our journey. Whether you want to get to know us better or have a great suggestion for the growth of our brand, we’d love to hear from you.